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The beach is in our DNA and the Cruiser is where it all began. It’s the first in a long succession of Electra bikes that bucked convention and made the world take notice. We redefined an American classic with our Flat Foot Technology by opening up the frame geometry, moving the pedals forwards and relaxing the seat angle for a more ergonomic, comfy ride. And of course, we dialled it in with our signature Electra style for a ride as unique as you.
CRUISERS
Available in single speed, 3i and 7D models, the Cruiser comes in loads of amazing colours and is the perfect bike to outfit with Electra accessories for your own sweet, customised ride.
Get Cruisin’
PAINT YOUR CANVAS
Your bike is a canvas. Get creative and make it your own with custom Electra swag.