Trek movie premiere
• Thursday, June 18
• The Orpheum Theatre in Madison, WI
Film screening of “The Journey: The Untold Story of Trek’s Origins,” a mini-documentary featuring John Burke, Trek President, and Trek’s co-founder, Bevil Hogg.
Trek 100 – a charity ride celebrating 50 years of Trek
Schedule of events
50th anniversary party
• Friday, June 19
• Trek Headquarters in Waterloo, WI
Open house at Trek HQ featuring fun, music, food, and guided tours of where all the bike magic happens.
Trek 100 charity ride
• Saturday, June 20
• Trek Headquarters in Waterloo, WI
The 50th anniversary edition of the famous Trek 100 ride.
Choose your distance. Make a difference.
This year’s all-new Trek 100 is all about celebrating 50 years of Trek the best way we know how — on bikes! We’re unveiling a completely new 25-mile loop-style course chock full of the famously fun moments Trek 100 is known for and a few rides down memory lane in honor of our 50th anniversary. Plus, you'll have the chance to support two amazing causes with your registration, the MACC Fund and the Wisconsin Bike Fed.
All-new loop-style route
Choose your own adventure with this year’s new 25-mile loop format. Take on 25, 50, 75, 100, or more miles if you’re feeling extra loopy. We’ll keep the good times rolling with killer music, games, free gear, tasty eats, and many more surprises along the way.
Pedal for a purpose
Every dollar you donate or fundraise will benefit the MACC Fund and/or the Wisconsin Bike Fed.
Unmatched ride support
You can ride easy knowing technical support is always minutes away during the Trek 100. We’ll have a great crew of Trek Certified Technicians and the amazing team at Wheel and Sprocket on hand to take care of any issues you might encounter along the way.